Merhaba Misafir

Field Research of Tourism Supply and Demand in Mountain Villages: The Case of West Rhodopes Architecture Reserves


The current paper presents results of a questionnaire-based survey of local tourism entrepreneurs in three villages in the West Rhodope Mountain. The survey was carried out within a wider project aimed on adaptation of previously existing models of studying local tourism development and management to small mountain destinations. Comparative analysis of the three villages outlines the features of their contemporary tourism supply and demand, including the variety of services offered and marketing instruments used as well as the visitors’ profile and behavior, the seasonality of demand and the corresponding problems regarding utilization of accommodation facilities. Special emphasis is put on the investments made by the entrepreneurs in individual product development over the last 5 years and on the respondents’ vision of their business priorities in the future. The results show what type of information could be collected and analyzed based on the suggested methodology, in order to overcome the existing deficit of information about tourism development in small mountain destinations that often do not even fall into the scope of the official statistics. Conclusions are drawn regarding the advantages and disadvantages of the suggested methodology and its application in future tourism surveys.

Yayınlandığı Kaynak : Ankara Üniversitesi Çevrebilimleri Dergisi
  • Yıl : 2013
  • DOI : 10.1501/Csaum_0000000074
  • Cilt : 5
  • ISSN : 1309-1107
  • Sayı : 1
  • Sayfa Aralığı : 0-0
  • IO Kayıt No : 12881
  • Yayıncı : Ankara Üniversitesi Çevre Sorunları Araştırma ve Uygulama Merkezi